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·4 min read·The SponsoredBack Team
Domain Rating Isn't Everything (But It Helps)
We score every listing on DR — but topical relevance and link placement matter just as much.
Every opportunity in our marketplace shows a domain rating so you can budget accordingly. But DR is only part of the picture.
A DR 20 link from a regional youth sports league in your target city can outperform a DR 60 link from an unrelated directory. Relevance compounds.
Use DR as a filter, not a verdict. Pair it with location, audience overlap, and the type of placement (footer, sponsor page, or in-content mention).